Did you know that the cost of making a mistake in sales hiring can cost upwards of six times the base salary of that sales person? Hiring a sales rep is not the easiest, nor the most risk free thing in business, so it is important to know what to look for in a good sales rep.

With turnover for sales teams at roughly 40 percent a year, a job in sales is not the most secure. Businesses are always trying to find sales people because their teams never stay the same. Fortunately, there are recruitment firms that help in hiring new sales people. Finding the best individual to suit the company, industry and culture is not the easiest thing in the world, so sales recruiters can step in and do it for you.

Hiring a sales person with a lot of experience is not the smartest thing to do either. Since sales recruiting firms can offer services like sales management and training, you can hire someone and give them training, which can save on costs because someone with more experience may cost more than an entry level position. Furthermore, veteran salespeople are capable of mentoring and training new recruits.

Some businesses use executive search consultants to find the right person for a high up position. Sales and marketing headhunters sometimes use executive search consultants when they need a talented, experienced leader, as without a good leader a sales team is always doomed. Since most of the time clients expect their salespeople to be technologically savvy, sales reps need to be comfortable using technology and be capable of designing and delivering their own presentations.

By and large, hiring a sales person is not a walk in the park. However, a sales person that is intelligent, charismatic and confident will go a long way. Persistence and appearance are important as well, as you want to look professional and really fight for your sales.